Privacy Policy

1. Introduction

Welcome to North Jersey Real Estate ("we," "us," or "our"). We are committed to protecting your personal information and your right to privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website and use our services.

By using our website and services, you agree to the collection and use of information in accordance with this policy. If you do not agree with our policies and practices, please do not use our services.

2. Information We Collect

2.1 Personal Information You Provide

We collect personal information that you voluntarily provide to us when you:

• Fill out our contact forms or referral intake forms
• Request information about our services
• Download our buyer checklists or seller guides
• Subscribe to our newsletter or communications
• Contact us via email or phone

This information may include:

• Name (first and last)
• Email address
• Phone number
• Property address or area of interest
• Budget and timeline information
• Language preference
• Any other information you choose to provide

2.2 Automatically Collected Information

When you visit our website, we automatically collect certain information about your device, including:

• IP address
• Browser type and version
• Operating system
• Referring URLs
• Pages viewed and time spent on pages
• Device identifiers
• Cookie data

2.3 Information from Third Parties

We may receive information about you from third-party sources, such as:

• Google Analytics and advertising platforms
• Social media platforms (if you interact with us there)
• Public databases and records
• Partner agents in our network

3. How We Use Your Information

We use the information we collect for the following purposes:

• To Provide Our Services: Match you with qualified real estate agents in our network
• To Communicate: Respond to your inquiries, send confirmations, and provide customer support
• To Improve Our Services: Analyze usage patterns and optimize our website and services
• To Send Marketing Communications: Send newsletters, promotional materials, and relevant real estate information (you can opt out at any time)
• To Comply with Legal Obligations: Meet regulatory requirements and respond to legal requests
• To Protect Rights and Safety: Detect, prevent, and address fraud, security issues, and technical problems
• To Facilitate Transactions: Coordinate with agents and track the progress of your real estate transaction

4. How We Share Your Information

We may share your information in the following circumstances:

4.1 With Real Estate Agents

When you request to be matched with an agent, we share your contact information and preferences with qualified agents in our network to facilitate the connection.

4.2 With Service Providers

We may share your information with third-party service providers who perform services on our behalf, including:

• Email delivery services (e.g., Mailgun, SendGrid)
• Website hosting (e.g., Netlify)
• Analytics services (e.g., Google Analytics)
• Customer relationship management (CRM) systems
• Data storage providers (e.g., Google Sheets)

4.3 For Legal Reasons

We may disclose your information if required by law or in response to valid requests by public authorities, such as:

• Compliance with legal obligations
• Protection of our rights or property
• Prevention of fraud or illegal activities
• Response to court orders or legal processes

4.4 Business Transfers

If we are involved in a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction.

4.5 With Your Consent

We may share your information with third parties when you give us explicit permission to do so.

5. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to collect and track information and improve our services. Cookies are small data files stored on your device.

Types of Cookies We Use:

• Essential Cookies: Necessary for the website to function properly
• Analytics Cookies: Help us understand how visitors use our website (Google Analytics)
• Marketing Cookies: Track visitors across websites to display relevant advertisements (Google Ads)
• Preference Cookies: Remember your preferences, such as language settings

You can control cookies through your browser settings. However, disabling cookies may limit your ability to use certain features of our website.

6. Third-Party Services

Our website uses the following third-party services:

• Google Analytics: For website analytics and performance tracking
• Google Ads: For advertising and conversion tracking
• Google reCAPTCHA: For spam and bot protection on forms
• Netlify: For website hosting and serverless functions
• Mailgun/SendGrid: For email delivery services
• Google Sheets: For data storage and management

These third-party services have their own privacy policies. We encourage you to review their privacy practices.

7. Data Security

We implement appropriate technical and organizational measures to protect your personal information, including:

• Encryption of data in transit (SSL/TLS)
• Secure data storage with access controls
• Regular security assessments and updates
• Bot protection and spam filtering
• Limited access to personal information by authorized personnel only

However, no method of transmission over the internet or electronic storage is 100% secure. While we strive to protect your information, we cannot guarantee absolute security.

8. Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law.

Typical retention periods include:

• Active Clients: For the duration of your engagement with us and our partner agents
• Marketing Communications: Until you unsubscribe or request deletion
• Analytics Data: Typically 26 months (Google Analytics default)
• Legal Records: As required by applicable laws and regulations

9. Your Privacy Rights

Depending on your location, you may have the following rights regarding your personal information:

• Access: Request a copy of the personal information we hold about you
• Correction: Request correction of inaccurate or incomplete information
• Deletion: Request deletion of your personal information
• Opt-Out: Opt out of marketing communications at any time
• Portability: Request a copy of your data in a machine-readable format
• Restriction: Request restriction of processing of your personal information
• Objection: Object to our processing of your personal information

To exercise any of these rights, please contact us using the information provided below.

10. Children's Privacy

Our services are not intended for individuals under the age of 18. We do not knowingly collect personal information from children. If we become aware that we have collected personal information from a child without parental consent, we will take steps to delete that information.

11. California Privacy Rights (CCPA)

If you are a California resident, you have specific rights under the California Consumer Privacy Act (CCPA):

• Right to know what personal information is collected, used, shared, or sold
• Right to delete personal information held by businesses
• Right to opt-out of the sale of personal information
• Right to non-discrimination for exercising your CCPA rights

Note: We do not sell your personal information to third parties.

12. International Data Transfers

Your information may be transferred to and processed in countries other than your country of residence. These countries may have data protection laws that are different from the laws of your country.

We take appropriate measures to ensure that your personal information remains protected in accordance with this Privacy Policy when transferred internationally.

13. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or for other operational, legal, or regulatory reasons. We will notify you of any material changes by:

• Posting the updated Privacy Policy on our website
• Updating the "Last Updated" date at the top of this policy
• Sending you an email notification (for significant changes)

We encourage you to review this Privacy Policy periodically to stay informed about how we protect your information.

14. Links to Other Websites

Our website may contain links to third-party websites that are not operated by us. We are not responsible for the privacy practices of these external sites. We encourage you to review the privacy policies of any third-party sites you visit.